Creating an Effective Online Presence for Your Equine Business By Jenni Bush aka the Equine Business Assistant In the ever-evolving equine industry, we’ve often been perceived as lagging behind the times. However, in 2023, an increasing number of equestrian business owners are awakening to the realisation that having a strong online presence is no longer a mere option—it’s a necessity. While word of mouth has traditionally been a valuable growth tool for our equestrian endeavours, it’s essential to recognise it’s not without its limitations. Once a potential customer hears about…
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Suzanne: BA (Hons) in Marketing Management, Diploma in Equine Studies, B.E.M.A Member. An entrepreneur with over a decade of experience in marketing, publishing, content curation, editing, and media writing. Avid equestrian, riding since the age of 5 and owning horses for over 35 years. Proud mum to humans, dogs, and a horse.